G’day Group announced on 5 August that it is acquiring four parks previously operated by Breeze Holiday Parks, taking its Discovery Parks network to 101 properties nationwide. The deal represents a more than $40 million investment covering both the purchase and planned upgrades. It also leaves Breeze Holiday Parks with a single remaining property.
The four parks span three states. Two are in the Grampians region of Victoria, one is in Katherine in the Northern Territory, and one is in the state’s south west in Western Australia. All four will be rebranded under the Discovery Parks name.
The four parks and their new names
| Former Breeze park | New name | Location |
|---|---|---|
| Breeze Holiday Parks – Halls Gap | Discovery Parks – Halls Gap | Halls Gap township, VIC |
| Breeze Holiday Parks – Grampians | Discovery Parks – Grampians | Halls Gap area, near Lake Bellfield, VIC |
| BIG4 Breeze Holiday Parks – Katherine | Discovery Parks – Katherine River | Katherine, NT |
| Breeze Holiday Parks – West Busselton | Discovery Parks – West Busselton | Busselton, WA |
Worth flagging for anyone who knows the Grampians: these really are two separate parks, not one park described two ways. The Halls Gap property sits in the centre of the township on School Road, while the Grampians park is a separate site closer to Lake Bellfield. Several early reports collapsed them into a single listing.
The Katherine park is the one with an extra wrinkle. It was previously branded BIG4 Breeze Holiday Parks – Katherine, which means it is leaving the BIG4 network as well as the Breeze one. If you hold a BIG4 membership and were counting on discounts there, that is worth checking before you book.
Discovery Parks Hits 101
Four former Breeze Holiday Parks changed hands in August 2026. Here is what they are now called and what it means for your booking.
What this means if you have a booking
G’day Group has confirmed there are no interruptions to existing bookings. Upcoming bookings will move across to the Discovery Parks website.
For anyone already booked, the practical effect is a name change and a different website to manage your reservation through. Rates, inclusions and site allocations at the four parks have not been announced as changing.
The bigger shift is loyalty programs. Discovery Parks runs G’day Rewards, which offers members a discount on direct bookings across the network, so travellers who stay at these parks regularly may want to compare that against whatever program they were using before.
Why a super fund is buying caravan parks
G’day Group is majority owned by Australian Retirement Trust, one of Australia’s largest superannuation funds. That ownership is the engine behind this expansion, and the group has been explicit about the scale of its ambition.
Founder and chief executive Grant Wilckens said the milestone reflects 22 years of commitment to regional Australia, and that the group is now targeting doubling in size by 2031 to become a $4.5 billion business. G’day Group says it plans to invest up to $250 million each year in regional Australia, including major upgrades at flagship Discovery Parks in Byron Bay, Bargara, Woodman Point, Canberra and Cradle Mountain.
Australian Retirement Trust’s general manager of mid-risk assets, Michael Weaver, framed the logic from the investor side, saying long-term ownership gives businesses the confidence to invest, grow and innovate. The group says the four-park acquisition alone is expected to contribute more than $50 million in annual economic benefit and support over 420 full-time jobs across the three states.
For context on the group’s overall footprint, G’day Group says it supports more than 16,600 jobs nationwide with $2 billion flowing into regional economies each year. Wilckens is a former chair of the Caravan Industry Association of Australia and a board director of the South Australian Tourism Commission.
The competition question
This deal did not pass without scrutiny. The Australian Competition and Consumer Commission reviewed the proposal, which was lodged by Discovery Holiday Parks and Beston Parks Land Co, and sought public submissions until 26 June 2026.
The regulator specifically noted that the parties overlap in the supply of cabin accommodation, caravan sites and camping sites in parts of the Northern Territory and Western Australia. At the time of the review, the ACCC observed that Discovery already operated more than 90 properties across Australia.
That overlap is the heart of a debate playing out in caravanning circles right now. Consolidation brings consistency, with travellers knowing roughly what standard of amenities, cabins and booking systems to expect from park to park. It also reduces the number of independent operators competing on price in a given town.
Both views have merit and the honest answer is that it is too early to say how this plays out at these four parks specifically. What we would watch is peak season pricing in Halls Gap and Katherine over the next two seasons, since both are destinations where the alternatives are limited.
The wider trend
This is not an isolated purchase. G’day Group has been acquiring steadily, including Cradle Mountain Wilderness Village in Tasmania, Porepunkah Bridge Holiday Park in Victoria, since rebranded Discovery Parks – Mount Buffalo, Western Kangaroo Island Caravan Park in South Australia, Lake Tinaroo in Queensland and Renmark Riverfront in South Australia.
The pattern reflects institutional investors moving into regional tourism assets, drawn to properties that offer multiple accommodation types and long-term growth. Holiday parks have become attractive precisely because Australians keep choosing them, a trend we covered in why Australians are choosing caravan parks over hotels.
Breeze Holiday Parks, founded in 1999 as a family-owned park management company before becoming a Queensland-based branded operator, retains one property at Eildon in Victoria following the sale. For a brand that operated across three states, that is a significant contraction.
What to do now
If you have a booking at any of the four parks, no action is needed, though it is worth noting the new park name and checking the Discovery Parks website when bookings transfer across.
If you are planning a Grampians or Katherine trip, compare the new rates against nearby independents before committing, and check whether your existing memberships still apply. Our guide to 2026 caravan park rule changes covers what else has shifted across the sector this year.
For Grampians travellers, the region rewards a longer stay than most people give it, with some of Victoria’s best stargazing and the Seppelt underground cellars at Great Western both within easy reach. In Katherine, the Nitmiluk sunset dinner cruise remains the standout, and August sits squarely in the best window for it.
